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Nine Future Gen Z Classics
While Millennials still determine our biggest hits, Generation Z is quietly embracing songs that reflect their life experiences. How will they soon…
Apr 24
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Matt Bailey
4
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Nine Future Gen Z Classics
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Is the 2K Throwback Revival Really a Thing?
Some prominent Top 40 stations have embraced the Pop, Rhythmic, and Hip Hop hits Millennials grew up with. Why isn’t the 2K Throwbacks format working…
Apr 10
•
Matt Bailey
2
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Is the 2K Throwback Revival Really a Thing?
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March 2025
The 28 Biggest Alternative Classics on Spotify
The second in a series on the most-played Classics on Spotify during 2024-2025
Mar 27
•
Matt Bailey
1
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The 28 Biggest Alternative Classics on Spotify
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19 Oldies Young People Love
The first in a series on the most-played Classics on Spotify during 2024-2025
Mar 13
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Matt Bailey
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19 Oldies Young People Love
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February 2025
Is Research Ruining Radio?
For decades, radio has used a marketing research tool to pick which hits to play. Lately, that research keeps the same few songs atop the charts for…
Feb 27
•
Matt Bailey
5
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Is Research Ruining Radio?
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2
Sorry, Old White People: Kendrick Lamar's Halftime Show Was a Hit
Post Superbowl Spotify data shows the daily streams for Lamar's biggest tunes almost tripled compared to the previous week's daily streams.
Feb 13
•
Matt Bailey
1
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Sorry, Old White People: Kendrick Lamar's Halftime Show Was a Hit
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1
Do You Have to Let it linger?
Just five songs dominated the Top 10 for over half the year in 2024. Why are hits staying around forever these days?
Feb 6
•
Matt Bailey
4
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Do You Have to Let it linger?
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January 2025
Did Radio Officially Lose Its Relevance in 2024?
Jan 23
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Matt Bailey
2
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Did Radio Officially Lose Its Relevance in 2024?
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Did 2024's Hits Unite Us or Divide Us?
Fewer styles of music comprised America's favorite tunes in 2024. But are those hits bringing us together, or driving us further apart?
Jan 16
•
Matt Bailey
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Did 2024's Hits Unite Us or Divide Us?
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The Christmas Minus Christmas Top 40 Countdown
What if you take the 40 most-played Christmas songs and replace them with each artist's most comparable non-holiday hit? You get one really weird…
Jan 9
•
Matt Bailey
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The Christmas Minus Christmas Top 40 Countdown
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6
December 2024
How the Hot Christmas Gift of 1963 Created The Most Legendary Band of All Time
Musical and technological innovation are intrinsically linked. Those innovations accidentally intersected under the trees of 1963.
Dec 19, 2024
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Matt Bailey
1
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How the Hot Christmas Gift of 1963 Created The Most Legendary Band of All Time
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It's The Most Nostalgic Time of the Year
Do the Christmas songs Americans stream on Spotify unveil any contemporary additions to the Christmas cannon? Hardly.
Dec 5, 2024
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Matt Bailey
1
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It's The Most Nostalgic Time of the Year
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