Some prominent Top 40 stations have embraced the Pop, Rhythmic, and Hip Hop hits Millennials grew up with. Why isn’t the 2K Throwbacks format working? Spotify data may have clues.
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Is the 2K Throwback Revival Really a Thing?
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Some prominent Top 40 stations have embraced the Pop, Rhythmic, and Hip Hop hits Millennials grew up with. Why isn’t the 2K Throwbacks format working? Spotify data may have clues.